For MG, The mission to redefine the expectations of four-wheeled vehicle users does not only end with cool designs or the most advanced technology, but also in terms of responding to global expectations for a more sustainable nature. Supported by increasingly rapid technological advances, MG has participated in the development of green technology by making electric vehicles. Starting from the MG ZS EV, MG's first pure electric car, then the MG HS PHEV with hybrid power, MG E-Motion, to the MG Marvel R which succeeded the MG Marvel, all of which offer great steering dynamics and zero emissions.
In England, MG ZS EV created a sensation with sales figures of as many as 2.000 units only within a time span 60 the first day after launch. Because, This electric model not only redefines the expectations of automotive enthusiasts there, but truly revolutionizing the way of driving with completely zero emissions, plus being the first truly affordable EV.
Meanwhile in Indonesia, The MG ZS EV has attracted more attention than ever 1.000 consumers who have tried the test drive since it was first introduced at the IIMS event 2021 Last April. A number of attractions, yaitu best-in-class electric IMAX panoramic sunroof, Unique and modern gear knob, as well as the charging port which has a futuristic impression. Added more, This electric energy-based SUV also maintains its safety rating by getting stars 5 from EuroNCAP and ANCAP.
Through electric car innovation, MG is increasingly clear in positioning itself as a leader in terms of technological innovation, after previously introducing the EV Cyberster car which features a gaming cockpit powered by 5G connectivity, has a range of up to 800 km thanks to the use of module-free battery technology (CTP), until it is able to accelerate from 0-100 km less than 3 second.
"The increasingly modern consumer lifestyle is driving MG's consistency in developing advanced designs and technology to provide maximum driving experience satisfaction. MG's innovation in developing electric car technology is a real form of presenting technology that is environmentally friendly and able to answer the challenge of reducing emissions globally,” holds Arief Syarifudin, Marketing and PR Director MG Motor Indonesia.
Ada 3 The main components in an electric car work in harmony, namely the battery (E-Battery), electronic control system (E-Control), as well as electric motorbikes (E-Drive). The way it works is quite simple: The battery as an electrical power source is capable of delivering power to the electric motor which is responsible for moving the car, while the electronic control system manages the overall operation.
Meanwhile, MG continues to develop this innovative technology by applying the Hairpin Winding design to its electric motors to reduce heat from electric motors, so as to make the motor work at maximum efficiency.
MG is known for its seriousness in implementing top safety factors, increasingly active in providing evidence. The highest safety standards have been met by MG electric cars by obtaining the world's highest certification for their electronic control systems, namely from ASIL-D and ISO 26262.
Besides that, MG electric car batteries also meet the strictest safety standards in the United States, namely UL2580 which tests battery safety based on 8 criteria, that is: short circuit, dust tight, battery compression, resists corrosion from salt water, submerged in water, combustion, crash, and shocks.
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