Hyundai Motor Company officially launched its multi-purpose vehicle product line (MPV) latest, STORY, via digital premiere, and establishes a future model from Hyundai for Purpose Built Vehicle (PBV).
STARIA is Hyundai's response to changing consumer needs by offering innovative features, full of meaning, and redefining the in-car travel experience in line with the company's vision, ‘Progress for Humanity’.
STARIA comes with options 2 until 11 seat configuration and is available in two variants, STARIA and STARIA Premium take mobility to the next level with enhanced features and exclusive finishes for a more luxurious look and feel.
“We are very happy to introduce STARIA, representing our latest effort to pioneer the evolution of mobility, and meet evolving lifestyle needs as we adapt to new ways of living,” said Thomas Schemera, Executive Vice President dan Global Chief Marketing Officer.
The interior of STARIA applies a simple layout to emphasize driver and passenger comfort, while still implementing the main function of an MPV. STARIA's interior is also inspired by cruise ships to provide an open and unique atmosphere through innovative architectural design. The lower beltline position and panoramic windows create ample space and provide encouragement for all passengers.
The driver and passenger seats in the first row are designed to provide a spacious and comfortable impression. STARIA's interior layout is simple and focuses on the essentials to provide more space and flexibility for passengers. A storage drawer in the first row passenger seat was moved to the front to provide extra legroom.
The driver's seat has a futuristic and high-tech appearance with front screen support 10,25 sophisticated inch, center fascia touch screen, and a button-based electronic shift lever. The car's digital cluster is located above the dashboard, provides a wide, unobstructed view for the driver.
Storage space is available at several points such as the top of the overhead console, bottom of the cluster, as well as the upper and lower parts of the central fascia. Both drivers and passengers have access to the center console which is equipped with cup holders, port USB, and additional storage space.
The Premium type of 7-seater car is equipped with Premium Relaxation Seats in the second row which can be reclined electronically and can also be slid for easy access or to maximize storage space for items..
One-touch relaxation mode allows the seat to recline automatically to a comfortable position while distributing the passenger's weight and improving overall body balance. Although the middle passenger seat can be reclined in this mode, There is enough space for adult passengers to sit comfortably in the third row, This is supported by STARIA's spacious interior layout.
Ambient mood lights with 64 color choice, Available on all STARIA Premium variants which provides a beautiful interior atmosphere. Harmonious direct and indirect lighting can selectively illuminate the cockpit area, console, the door, and luggage storage section. The premium feeling is further enhanced by the Bose sound system.
The STARIA interior is available in several color choices such as Black, Black and Beige two-tone, Black and Blue two-tone. The Premium variant offers two additional color choices, yakni Gray and Brown two-tone dan Gray and Light Gray two-tone. STARIA will be available in select markets starting in the second half 2021.