Otodiva—- PT Chery Sales Indonesia launched the Go Green Fund program with a fund allocation of IDR 100 billion. This program is part of Chery's global initiative, “For Us, For Future,” and aims to accelerate the transition to the use of electric cars in Indonesia, in line with the government's target to achieve Net Zero Emissions.
Through this program, Chery will support the conversion of thousands of petrol cars to electric cars, with financial assistance of Rp 50 million per unit. One of the models that is the focus of this program is the Chery OMODA E5, an electric vehicle that has gained recognition in the global market.
Rifkie Setiawan, Head of Brand Department PT Chery Sales Indonesia, said that this program was a form of Chery's concern for a greener future. “Chery is committed to supporting the transition to electric vehicles and helping consumers make the switch easily. Melalui Go Green Fund, We hope to make a real contribution to reducing exhaust emissions in Indonesia,” he said.
The Chery Go Green Fund program is in line with the Indonesian government's initiative to encourage the use of electric vehicles through various incentives, including tax relief. With the increasing development of electric vehicle technology, like that of the Chery OMODA E5, people can enjoy various benefits, including energy efficiency and emission reduction.
Chery OMODA E5 offers a mileage of up to 505 km (N.E.D.C) with low energy consumption, without exhaust emissions. Besides being environmentally friendly, This vehicle is also equipped with high performance, Responsive acceleration, and lower maintenance costs compared to petrol cars.
As part of the Chery Go Green Fund campaign, Chery will also educate consumers about the benefits of electric vehicles. This education covers various aspects, starting from the positive impact on the environment to the long-term savings that electric vehicle owners can enjoy.
Besides that, electric vehicles like the OMODA E5 have other advantages, like a smoother machine, not noisy, and more responsive acceleration. Consumers can also recharge energy at home, by installing a practical and efficient charger.
“We want to make it easy for consumers to switch to electric cars, including lower maintenance and operational costs. With Go Green Fund, We hope to accelerate the adoption of electric vehicles in Indonesia,” added Rifkie.
Chery does not only focus on the automotive business, but also has a strong commitment to environmental conservation and social responsibility. ESG Initiative (Environmental, Social, Governance) Global Chery includes cooperation with various international organizations, including UNICEF for children's education and IUCN for environmental conservation.
In Indonesia, Chery has been involved in various social and environmental activities, such as the partnership with Pandawara for river cleanliness, as well as supporting national events such as the Sportel Bali Triathlon and the Jakarta Color Run Festival, which focuses on health and the environment.
“Business success is not only measured from the financial side, but also from its impact on society and the environment. We continually measure our ESG performance through a variety of metrics that include environmental aspects, social, and corporate governance,” explained Rifkie.
Since its launch in February 2024, Chery OMODA E5 has captured the hearts of Indonesian consumers and is selling well 3.700 unit, making it one of the best-selling electric vehicles on the market. One of the main attractions of the OMODA E5 is that it offers a lifetime battery/electric motorbike power guarantee to 4.000 first consumer, that's all that's left now 300 unit.
Besides that, at the GIIAS event 2024, Chery launched the latest variant of OMODA E5 Pure, which is aimed at consumers who want to own an electric car at a more affordable price, starting from Rp 419,8 million OTR Jakarta. Chery also offers a special warranty for 500 first consumer of the OMODA E5 Pure variant.
Through the launch of OMODA E5 and OMODA E5 Pure, Chery provides an option for Indonesian people to own an environmentally friendly and affordable electric vehicle, while supporting government programs to reduce carbon emissions.
Unfortunately, as revealed at the press conference, The Go Green Fund is provided for consumers who can exchange fossil fuel cars for the OMODA E5 300 just consumers 14 October 2024 from 3.700 units available for this program.
