GIIAS 2023, Honda Exhibits Five Electrification Products and Launches New Products

Otodiva – PT Honda Prospect Motor announced that it will participate in the Gaikindo Indonesia International Auto Show exhibition (GIIAS) 2023. Mengambil tema “Energize to Accelerate”, Honda will feature 5 electric technology car and launching a new car at the upcoming GIIAS event.

The theme that Honda is carrying for this year's GIIAS is considered to be in line with the implementation of Honda's vision to introduce new automotive technology that is more environmentally friendly. According to Honda, This effort has started with cleaner and more fuel efficient gasoline engines, a sporty and efficient hybrid engine, to electric cars with cutting-edge technology. Globaly, Honda has set a target to achieve electrification 100% for all its products in the year 2040.

Honda's electrification vision will be displayed through 5 display unit that illustrates Honda's commitment to offering environmentally friendly vehicle solutions for the various needs of global society, including in Indonesia.

Besides that, The Honda booth will also present various displays and facilities to educate visitors about Honda's leading technology in the environmental sector, connectivity, and driving safety.

GIIAS event 2023 itself will be held at ICE, BSD starting from date 10 – 20 August 2023. Honda booth at GIIAS 2023 will be located in Hall 6B with a total display 27 display car units are divided into several zones.

Honda Present at GIIAS 2023

Apart from displaying various technologies, The Honda booth also maintains its sporty and fun to drive character by displaying its newest series of cars. Honda cars in this event do not only come in standard appearance, but also with various appearance modifications to reflect its use in various activities. Not only the models that currently exist, Honda will also launch a new model at the GIIAS event 2023.

To increase comfort for visitors, The Honda booth will also be equipped with a spacious and comfortable customer lounge, play area for children, various interesting activities, to sales programs that make it easier for consumers to make purchases. Besides that, Consumers can also test drive the latest cars from Honda in the GIIAS area 2023.

Yulian Karfili, Communication Strategy Senior Manager of PT Honda Prospect Motor said, “At GIIAS 2023, Honda will appear with a completely different concept compared to previous years, where we will showcase more of the leading technologies in the field of electrification, connectivity, and security. Besides that, There will be many interactive rides that visitors can try, attractive display, and of course sales programs that provide more value for consumers. "We believe that this year's Honda booth will be one of the attractions at the GIIAS 2023 event."